UC Berkeley student-athlete Justin Richard Baker uses the online platform FanBlitz to enable fans to purchase a variety of custom experiences.
Through a personalized player shop, Baker is selling event bookings. Fans can buy a 25-minute video chat with Baker for $75, or a training session for $350. The training can include simply playing catch or gaining more detailed instructions and drills specific to the athlete’s position. Other options include bowling, Topgolf, or a dinner experience.
Baker is a junior wide receiver from Bellevue, Washington. During the 2021 season, he played in nine of 10 of 12 games and contributed seven receptions for 44 yards, as well as one tackle.