UConn Women’s Basketball Sensation Paige Bueckers Signs Her First Major NIL Deal
University of Connecticut student-athlete Paige Bueckers is teaming up with e-commerce platform, StockX.
In an article published on the StockX website, Bueckers shared her feelings about becoming a brand ambassador for the company: “I’m excited for the opportunity. Not just for myself, but for everyone. I think it’s been a long time coming. StockX’s commitment to supporting female athletes—coupled with its treasure trove of Bueckers-approved sneakers and streetwear—made the partnership a natural fit.”
StockX describes itself as “The current culture marketplace.” The organization’s mission is “to provide access to the world’s most coveted items in the smartest way possible. Buy and sell the hottest sneakers, apparel, electronics, collectibles, trading cards and accessories.”
Bueckers is a sophomore from Hopkins, Minnesota. Last year she became the first freshman to earn the Wooden Award, the Naismith Trophy, the AP Player of the Year, and the USBWA Player of the Year.