Future Duke Men's Basketball player Jared McCain gains an NIL deal with the Lemon Perfect water brand. | Photo courtesy of Lemon Perfect
Corona, California high schooler and Duke Men’s Basketball commit Jared McCain enters an NIL partnership with enhanced water brand, Lemon Perfect. As a key Lemon Perfect ambassador, McCain will help build brand awareness among his social media following and his Gen Z peers. He reaches over two million fans daily across his social media platforms.
In a released statement from Lemon Perfect, McCain says “I’m thrilled to partner with Lemon Perfect. You rarely find a brand that shares your enthusiasm and positive energy. I pride myself on always showcasing my very best, and as a disruptive brand, Lemon Perfect shares my commitment to high quality, originality, and excitement. We are looking forward to creating many fun moments together.”
In April, Lemon Perfect announced the closing of a $31 million Series A headlined by internationally celebrated award-winning artist and entrepreneur Beyoncé Knowles-Carter. The financing brought Lemon Perfect’s total valuation to over $100 million in less than three years from the company’s selling its first bottle.
The Lemon Perfect product is a hydrating flavored lemon water with zero sugar and no artificial flavors or sweeteners. It includes squeezed organic lemons and contains electrolytes from potassium. The company’s mission is to promote healthy hydration and deliver the joy of flavor—anytime, anywhere, and for everyone. Lemon Perfect is available at retailers nationwide, on Amazon, and on lemonperfect.com.
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