Mike Morse Law Firm, Michigan’s largest personal injury law firm, expands its NIL collaborations with Michigan Football’s student athletes. Attorney and founder Mike Morse — and his mother, Sue — have collaborated on a series of new TV commercials costarring a quintet of all-star players, including linebacker Mike Morris, center Olusegun Oluwatimi, offensive guard Trevor Keegan, defensive lineman Kris Jenkins, and linebacker Junior Colson.
Morris and Oluwatimi have made headlines recently, with Morris being named the Big Ten’s Smith-Brown Defensive Lineman of the Year and Oluwatimi winning both the Rimington and Outland Trophies.
The law firm’s previous NIL ad campaign launched in early November and played on the similarity of the Morris and Morse names.
In a released statement from the law firm, Mike Morse says, “The response to our initial NIL partnership with Mike Morris has been overwhelming, so the idea to expand upon it was a no-brainer. We’re thrilled to support these incredible, student athletes and work with them on unique ways to promote the Mike Morse Law Firm brand.”
The new campaign encompasses not only TV commercials, but also social media and billboards around Metro Detroit. The new commercials are slated to go live just in time for the December 31st VRBO Fiesta Bowl when the No. 2 ranked Wolverines square off against No. 3 TCU for a chance to play in college football’s National Championship game.
Mike Morse Law Firm is Michigan’s largest personal injury firm, specializing in auto, truck, pedestrian, and motorcycle accidents, as well as Social Security disability claims. The organization handles cases throughout the state of Michigan, with a main office in Southfield.