Eccker Sports, an NIL education company based in Austin, Texas, launches a comprehensive educational services platform to help high school students, coaches, parents, and administrators navigate Name, Image, and Likeness issues and opportunities that relate to high school sports.
The new platform is intended to help high school athlete families and caretakers as they carefully explore NIL opportunities when those opportunities exist in unfamiliar and challenging territory. Eccker Sports hopes that their tool will help families avoid exploitation.
In a released statement from Eccker Sports, the company describes its 4-pronged approach to helping high school families, coaches, and administrator: “First, a video curriculum with six module courses that users can access online will educate users on the history of NIL, key terms and concepts, and best practices. The first course for coaches will launch May 1 while the other courses will roll out shortly thereafter. Secondly, a Resource hub is available for users that contains vetted and up to date state-by-state information. Thirdly, coaches will find great value in Coach Assist, which offers high school coaches NIL presentation templates, one pagers and other tools to help them educate their communities. Finally, the company is building a network of legal, financial, and tax experts to help families build and execute an effective NIL strategy.”
Eccker Sports’ news release also includes a statement from Chuck Schmidt, Vice President and Executive Director of High School for Playfly Sports and former COO of the Arizona Interscholastic Association: “In this ever-changing environment, the need for NIL education for coaches, administrators and the kids is of paramount importance. Everything is so fragmented with individual state laws to high school bylaws and eligibility rules. It’s just confusing and there are folks out there trying to take advantage and do things that may not be appropriate for the student. Having a program like this from Eccker Sports is vital to ensuring that kids and parents have a true understanding of what NIL is and to help them make the best decisions.”