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  • Iowa Women’s Basketball Player Signs NIL Deal with Supermarket Chain

Iowa Women’s Basketball Player Signs NIL Deal with Supermarket Chain

NIL Portal Staff October 28, 2021 2 min read
Iowa Basketball's Caitlin Clark scores an NIL deal with supermarket chain, Hy-Vee.

Iowa Basketball's Caitlin Clark scores an NIL deal with supermarket chain, Hy-Vee.

Iowa student-athlete Caitlin Clark is partnering with supermarket chain Hy-Vee in a 3-year NIL deal.

Excited to be apart of the @HyVee team for the next 3 years! A homegrown Iowa company that’s a household name in the Midwest! https://t.co/5wJQu4IISY

— Caitlin Clark (@CaitlinClark22) October 27, 2021

In a partnership announcement, Clark said she will be involved with several health and wellness campaigns for the company, and she will promote some of her favorite go-to items at the grocer on social media.

In a released statement, Hy-Vee Executive Vice President, Chief of Staff, and President of Marketing and Media, Donna Tweeten says “While Hy-Vee has sponsored many collegiate sports programs across our eight-state region, we’re elated to have Caitlin as our first official NCAA athlete partner. Caitlin has already accomplished so much in the world of basketball. We look forward to being a part of her journey and supporting her as she pursues more accomplishments and continues to break even more records along the way.”

Details about reimbursement were not released.

Clark is a sophomore from West Des Moines, Iowa. Her efforts during her freshman year resulted in a long list of accolades. She led the nation in assists (214), field goals made (266), final points (799), points per game (26.6), 3-pointers attempted (286), and 3-pointers made (116). She earned first team All-America honors from The Athletic, WBCA, and USBWA.

Hy-Vee currently partners with other notable professional athletes, including Patrick Mahomes, Travis Kelce, and Kirk Cousins.

Iowa Women’s Basketball

Caitlin Clark on Twitter

News release from Hy-Vee

Tags: Basketball Caitlin Clark Grocery Hy-Vee Iowa Supermarket Chain women's basketball

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