West Shore Home creates an NIL partnership with Penn State freshman running back Nick Singleton. | Image courtesy of West Shore Home
Incoming Penn State University freshman running back Nick Singleton partners with remodeling brand West Shore Home for a multi-year NIL endorsement deal.
West Shore Home approached Singleton because of his character and because he’s recognized for his speed on the field, and that attribute aligns with the company’s brand messages “Don’t Blink” and “Fast is Better.” The company specializes in fast and convenient remodeling services.
In a released statement from West Shore Home, the company’s CEO B.J. Werzyn says “We are thrilled to partner with Nick Singleton. As an athlete and role model, he embodies many of our core values at West Shore Home. He excels not only on the football field, but academically and in the community. As a Penn State alumnus, I’m proud that Nick is representing the Nittany Lions and that West Shore Home is part of his college journey.”
Singleton was named as Gatorade’s 2021-22 National Football Player of the Year. He’s a graduate of Governor Mifflin High School in Shillington, Pennsylvania. Off the field he’s volunteered as a coach for local football camps and practices, participated in his local elementary school literacy outreach program, and has donated his time for community cleanup initiatives. All of this while maintaining a 3.51 GPA in the classroom.
West Shore Home is headquartered in Mechanicsburg, PA. The company is a leading technology-enabled home remodeling services provider with an expanding national footprint.
