
Paradox NIL deal includes two members of the Stanford Women's Golf team. | Image courtesy of Paradox
Stanford University star golfers Rachel Heck and Rose Zhang become NIL partners with Paradox, a maker of “conversational” recruiting software.
Paradox becomes one of only a small number ofw non-golf brands to offer NIL deals to collegiate golfers. The company is focused on continuing to empower women in sports and to be a key player in women’s golf.
In addition to having Heck and Zhang join, “Team Paradox,” the brand is also including two other golfers in its group of “Global Ambassadors”:
- Lydia Ko, the no. 3 ranked women’s golfer in the world, a two-time major champion, and the youngest person ever to win an LPGA Tour event, which earned her a place on Time’s 100 Most Influential People list
- Harry Higgs, who ranks among the top 100 players on the PGA Tour and finished fourth at the 2021 U.S. Open; his brother Alex — his right-hand man as his caddy — will also join Team Paradox, making them the first ambassador “team” on the roster
- Rose Zhang, the no. 1 ranked women’s amateur golfer in the world, winner of the 2020 U.S. Women’s Amateur, and a member of the teams that won the 2021 Curtis Cup, 2018 Junior Ryder Cup, and 2019 Junior Solheim Cup
- Rachel Heck, the no. 3 ranked women’s amateur golfer in the world, a five-time AJGA All-American, the 2021 NCAA Individual Champion and Pac-12 Player of the Year
The new partners join a team that already includes Cameron Smith, Cheyenne Woods and Jennifer Kupcho, Lyndsey Fry, and Shane Doan.
Rachel Heck is a sophomore from Memphis, Tennessee. She was an NCAA Individual Champion in 2021.
Rose Zhang is a freshman from Irvine, California. She won the Spirit International individual and team titles with teammate Rachel Heck and Team USA.
Paradox creates conversational recruiting software to drive automation with a human touch. The brand serves global clients with hiring needs across high-volume hourly and high-skilled professional roles, Paradox’s conversational assistant Olivia does the work talent teams don’t have time for — streamlining tasks like screening, interview scheduling, and more through fast, easy, mobile-first interactions. The Scottsdale-based startup has earned the trust of some of the world’s largest employers, including Unilever, McDonald’s, CVS Health, Lowe’s, and General Motors.